Zoopla Reports Decline in Home Sales but Preaches Hope

April 6, 2020
Share this Post: 

Recent numbers show, that in the UK, property sales have dropped by 70% since the stay-at-home orders were put in place. Conversely, sales are still taking place, just at a lesser rate.

And interestingly enough, Zoopla has reported that sellers are keeping their listings up even if there is no promise of cinching a sale.

The property portal goes on to explain that sales per estate agent, are only 1% lower than the month prior. There is no reason to pull a listing off of the market right now. Especially not when there's been an uptick in users browsing listings while they're stuck inside, as property portals turn to virtual tours and boredom sets in.

Sellers are letting their listings sit, biding time until the market picks itself back up again.

Zoopla supports this even if there are less transactions being made. The company is going by the idea that it's better for people to obey the shelter-in-place orders than risk their health by conducting business in person.

Recently, Zoopla entered an agreement with three major agents to offer fee-free services for the next five months while Rightmove's discounted agreement is coming to an end. Purplebricks is offering everything online through its platform.

UK's numerous property portals are continuing to churn out services that consumers can reap the benefits from. The market might be in crisis, but maybe the wait-and-see approach Zoopla is suggesting is the most beneficial in the long-term.

April 6, 2020
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Shutterstock 1104283160
Southeast Asian Portal Operator Digital Classifieds Group Enters Administration

The online classifieds operator Digital Classifieds Group (DCG) has appointed an administrator and "registered liquidator" according to filings on the...

Read More
People Roundup 7Mar 1
People Roundup: KE Holdings, HousingAnywhere, CoStar, OLX Brazil

This week's People Roundup starts in China, with a big change at the very top of a real estate giant......

Read More
Product Update 2025Mar3 2
Product and Service Roundup: Zillow, Schibsted, Domclick, Leboncoin Immo, 4Zida, Carousell, Addcn Technology

It's a big product roundup this week at Online Marketplaces. This week's roundup starts with a major rebranding exercise coming...

Read More
Schibsted 3
Tinius Trust to Sell Shares in Schibsted Marketplaces, Opening Door to Takeover Bids

The Tinius Trust, through its holding company Blommenholm Industrier, is preparing to sell nearly a third of its remaining shares...

Read More

Editor's Pick