Zoopla releases its yearly State of the Property Nation survey results

January 21, 2020
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Report shows market sentiment improving, with 55 perfect of agents optimistic for the coming year, 52 percent expecting stock supplies to meet demand, and 40 percent are diversifying services to boost revenue.

Zoopla’s rather grandiosely-named report says that agent confidence in the market has reached a three-year high, having surveyed 6,000 people and 650 agents across the UK.

It found that agents’ confidence levels are up, with 55% feeling ‘very confident’ or ‘somewhat confident’ in the strength of the market during the next year after a three-year consecutive decline in agent confidence, down from 79% in 2016 to 51% in 2018 – from the last market peak to the tangible slowdown that has characterized the market in recent years against a backdrop of protracted political uncertainty.

Agents in the north are registering the highest levels of confidence in market performance for 2020 at 57%, while agents in the south come in at 53% – up from 46% recorded 12 months prior.

Over half of agents (52%) expect to see an increase in the supply of stock coming onto the market over the next 12-18 months – a net increase of 20% since 2017. 45% of agents believe that there will be an increase in the number of property transactions that take place across the year ahead.

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