Baker asked Myers to highlight two or three key takeaways from his presentation: "I think there are some very interesting developments going on. I think the most important one is that the models which have been very successful over the past years, what I call the classifieds 2.0 models, which is simply about listings and promoting listings, are increasingly coming under threat," said Myers, adding that the key message is that you should not stay in the 'comfort zone' of classifieds 2.0, you have to do something else.
Classifieds 3.0 which is ancillary services -- selling mortgages selling, finance of different forms of home repairs or insurance -- has some knowledge but it's usually more expensive, "I think that those kinds of services can go some way but usually have a lot of other competing vendors for those services, so property portals aren't necessarily making same margins on selling those services," stated Myers.
Watch the entire interview below.
Over 400 attendees are expected at our next event - the Asian Property Portal Watch Conference in Thailand. The Conference will be held in Bangkok from 26th to 27th February 2020, and it will run for two days, featuring expert Industry Speakers, Innovative Companies at the forefront of the online real estate industry. The Asian Property Portal Watch Conference also offers amazing Social Events, a perfect opportunity for networking.
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Join us February 26-27 for the Property Portal Watch Conference Bangkok 2020.