Realtor.com Kicks Off Spooky Season with Interesting Survey

October 14, 2020

Its the spooky season, and companies aren’t shying away from leaning into the holiday spirit. 

Realtor.com has spun a survey in an interesting and fun way that is sure to prepare you for Halloween. 

Lexie Holbert, realtor.com® housing and lifestyle expert, explained that there is usually an influx of searches for haunted houses around this time of year. Realtor.com decided to run a survey to see how many people truly felt their own homes were haunted.

"Although only a small percentage of respondents indicated they believe their home is haunted, it was surprising to see how many are perfectly comfortable sharing their space with spirits from the world beyond."

The numbers turned out to be quite shocking:

  • 44% hear strange noises
  • 38% feel hot and cold spots
  • 34% have rooms that give off certain vibes
  • 30% notice odd pet behavior
  • 29% notice items moving
  • 29% feel touches from unknown sources
  • 17% witnessed levitating objects

Where the seemingly haunted houses are located have swayed the outcome of this survey. The western half of the country had more respondents. 

The way in which these spirits make themselves known differ depending on the region of the country, as well:

  • Northeast -- Feel of the room (41%), shadows (34%), strange noises (33%)
  • Midwest -- Strange noises (57%), shadows (37%), items moving and hot and cold spots (36%) (tie)
  • South -- Strange noises (58%), shadows (48%), the feel of a certain room (44%)
  • West -- Hot and cold spots (38%), strange noises and shadows (33%) (tie), the feeling of being touched (28%)

As far as whether or not these respondents would be willing to purchase a supposedly haunted house, a majority replied with an overwhelming ‘no.’ Though, adding discounts to the equation changed some of their tunes, with less decidedly avoiding purchasing a spooky house if the price was cut significantly. 

October 14, 2020
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Hemnet Building With Logo Editado
​Hemnet Delivers Strong Q1 Results Amidst Product Innovation and Market Momentum​

Sweden's leading property portal, Hemnet, has reported impressive financial results for the first quarter of 2025, showcasing the robust growth...

Read More
Product Update 2025Apr25 1
Product and Services Roundup: Loopnet, Finn.no, REA Group, Rightmove, Housing.com, AtHome.jp

This week's Product Roundup is flush with some of the biggest names in global real estate. We'll start in Europe,...

Read More
Offerpad Opendoor Stock 2
American iBuyers Opendoor and Offerpad Both Face Delisting From Stock Exchange

U.S.-based iBuying firm Offerpad has received a notice from the New York Stock Exchange regarding non-compliance with continued listing standards....

Read More
Untitled Design 9 3
Zillow Begins Rolling Back its Two-Tab Search Experience

Zillow has begun rolling out a major update to its search experience, moving away from a rule it once implemented...

Read More

Editor's Pick