Razer CEO backs proptech startup Echo Base

Tan Min-Liang, the CEO of gaming and electronics giant, Razer Inc., wants to disrupt the traditional aspect of real estate development with a new proptech startup that he has invested in. The startup's purpose is to incorporate AI technology with other next-generation technologies into real estate projects.

Named Echo Base, the Singapore-based digital real estate start-up was recently announced as Razer, a gaming peripherals company, marked the ground breaking of its new South-east Asia headquarters in one-north, which is expected to be ready by the middle of next year.

Echo Base is backed by Singapore Exchange Mainboard-listed Boustead Projects Limited and Moor House Capital, an investment holding company that is majority-controlled by Tan, who is also Razer’s co-founder.

Razer will also be adding another 600 more staff to its Singapore headcount of 400 employees over the next couple of years. This is why the company needed a new headquarters, Tan told staff, investors, government representatives at the recent event.

It was during the development of the new headquarters that Tan and his former Raffles Institution schoolmate, real estate investment banker Bryan Lim, saw an opportunity to disrupt the real estate industry with digital technologies.

Echo Base, named after a hidden rebel settlement in Star Wars, was so-named as both were fans of the movie franchise.

Tan stated that the move also stemmed from his personal interest in the property sector. His father, Tan Kim Lee, is a semi-retired real estate consultant and is now an adviser to Echo Base.

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