Hybrid estate agent portal, Purplebricks, has seen its fair share of downs in recent news, but all is not bleak. The website has launched a new advertising campaign without showing any sign that anything is amiss.
Instead its message is: “You’ll be totally sold.”
It features a couple, Tony and Judy, who say they are totally sold by the service they received from their Local Property Expert, Sebastian.
The pair had thought Purplebricks was purely online – but discovered otherwise.
The advert looks very compliant with warnings clear at the end that extra is charged for viewings, and that a fee is charged regardless of whether the property sells or not.
Read more here
Join us November 12-15 for the Property Portal Watch Conference Madrid 2019.
British real estate portal Zoopla, part of Houseful, has appointed Paul Whitehead as Chief Executive Officer and made several other...
Read More
The online classifieds operator Digital Classifieds Group (DCG) has appointed an administrator and "registered liquidator" according to filings on the...
Read More
This week's People Roundup starts in China, with a big change at the very top of a real estate giant......
Read More
It's a big product roundup this week at Online Marketplaces. This week's roundup starts with a major rebranding exercise coming...
Read More
