Prosus/OLX H1 2025: Overall Revenues up 20% as Real Estate Revenues Jump 21% YoY

OLX's real estate revenues increased by 21% year-on-year according to Prosus' H1 2025 financial statement released this week.

Highlights include:

• Overall Prosus revenues increased 20% YoY to $399 million
• OLX's real estate segment continued its healthy revenue increases by 21% to $73 million
• Real estate margins increase to 36%
• Group EBIT improves from a loss of $113m in H1 2024 to a profit of $60m in H1 2025
• Owner Naspers records revenue increased of 23% YoY, to US$3.4 billion.

Prosus, owned by Naspers, operates a highly diversified set of marketplace businesses across horizontals including food, e-commerce, automotive and real estate in Europe, South Africa and Brazil. The company also has a 38% stake in the Dubizzle Group.

Prosus Classifieds Assets

It was a strong set of results for Prosus, highlighting increased profitability, early-stage investment in AI technologies, improved cash flow and cash reserves, and a claim that the business is ready to create "the next $100 billion in value".

Prosus noted how real estate and motors are the fastest-growing segments and the segments with the highest growth potential in the future.

OLX real estate, driven by Otodom in Poland and Property24 in South Africa, generated revenues of $73 million in H1 FY2025, up from $59 million in the same period last year before increasing to $62 million in the second half of the year.

In other words, half-year to half-year revenues increased by 5% from H1 to H2 2024, and 18% from H2 2024 to H1 2025.

Meanwhile, monthly ARPA continues to achieve double-digit growth YoY, at 11% for the half year. However, this is slightly lower than recent half-year results, (17%, 22%, 12% respectively in H1 2022, 2023, and 2024).

Overall OLX listing revenues increased 230% YoY, though this includes non-real estate assets, namely automotive classifieds websites like AutoTrader.

OLX Brazil recently announced that it is introducing a buyer-paid model for its (non-real estate) horizontal marketplace.