Product Roundup: Hemnet, Green Acres, FazWaz, Property Sorted and Leboncoin

Here are the product and services updates we've spotted coming from real estate marketplaces around the world this week...

Hemnet Introduces ‘Max’—A New Ad Package for Swedish Home Sellers

Hemnet has launched Hemnet Max, its first new ad package since 2020. Unlike most other markets, Sweden's housing market sees sellers pay directly for their home's marketing on portals and Hemnet's new package is aimed at home sellers who want to maximize their listing’s reach.

“We created Hemnet Max for those who truly want to maximize their home sale. Just one extra visitor at a viewing or one more bidder can make a big difference,” says Lisa Farrar, COO at Hemnet.

Hemnet Max includes a larger search result ad card, email promotions to targeted buyers, and—for the first time—exposure on Hemnet’s homepage. Listings will also receive top search placement, an agent photo in the image gallery, and unlimited free renewals, aligning with Hemnet’s Premium package.

This update comes alongside improvements to Hemnet’s existing Bas, Plus, and Premium packages, adding new features like showing viewing times directly in search results and an image carousel for increased engagement.

“Every home sale is unique, and so is the level of investment people want to make in their sale,” says Farrar. “We want to offer clear options where every package provides strong value.”

Hemnet claims it gets 40 million visits per month and that it generates 16 times more views per listing than its competitors (Booli and Blocket Bostad).

Green Acres launches 'lifestyle' property search

The French portal Green Acres has introduced a new search feature that allows users to search by lifestyle rather than location.

The portal, which specialises in the second homes market and has listings in several European countries, shows its users a selection of lifestyle criteria under three tabs: environment, leisure and practical.

Users can then choose to search for properties that might be, for example, by the sea or in the mountains and a 30-minute drive away from a tennis court, a hospital or an airport. The new feature is displayed prominently on Green Acres' homepage alongside the traditional location-first search section.

Speaking to local agent-facing publication MySweetImmo, Green Acres CEO Benoit Galy said that increasingly, second-home buyers are not looking just for a location but for "an environment that reflects their desires and their pace of life."

FazWaz announces suite of new tools

Thailand-based property platform FazWaz has launched a series of tools aimed at improving safety, transparency, and user experience in response to recent market shifts.

The rollout includes a free earthquake detection system that saw over 10,000 sign-ups within days of launch, offering users faster alerts after a recent tremor exposed gaps in official warnings.

FazWaz has also added advanced search filters, allowing users to browse properties by floor level, construction year, and high-rise vs. low-rise—features that speak to growing safety concerns.

A new crowdsourcing initiative aims to verify project-level data across Bangkok, while a distressed property matching tool is in development to connect owners needing liquidity with serious buyers. On the ground, tenant outreach efforts are helping identify and address immediate needs.

“We’re not just building tech for the sake of it,” said FazWaz CEO Paul Trayman. “We’re stepping up where others aren’t — to give people tools that actually matter.”

Property Sorted launches its first AI chat tool

Egyptian real estate marketplace Property Sorted has launched an AI-powered assistant to offer around-the-clock advice for renters, buyers, sellers, and investors navigating the local property market. The tool can surface listings based on user-defined criteria, offer budget-aligned recommendations, and generate property valuations for sale and rental purposes.

Founder and CEO Abdelrahman El Zohairy said the assistant will compare listings based on specific criteria, and provide rental growth statistics and connect the user directly to brokers.

The system connects with Property Sorted’s proprietary data via an MCP (Model Context Pro) framework, allowing users to switch between OpenAI and Google LLMs. Backed by data on pricing, yields, and market trends, the assistant has already been rolled out to over 100 users on WhatsApp.

"We are hoping to provide users a 24/7 AI property advisor in their pockets," El Zohairy added.

Founded in 2024, Property Sorted began offering real estate intelligence reports late last year. The business previously won the Pitch Club competition at the Property Portal Watch conference, run by Online Marketplaces, in Barcelona, 2024.

Leboncoin launches pro tools with AI-powered enhancements

The Adevinta-owned French horizontal platform Leboncoin has announced that it's sharpening its proposition for the professionals who power its inventory.

The update features a revamped contact form that now includes more granular lead data, such as contact motivation and property intent (e.g., primary home, second home, or investment). Customization options are also coming, allowing agents to tailor the form to suit their workflow.

Leboncoin is also bolstering its call tracking offer. Agents can now identify and re-engage missed calls from potential buyers, while new push notification tools allow them to send short, targeted messages to followers of their professional pages.

Other updates include integrated messaging, making it easier for agents to manage buyer interactions in-platform, and a new valuation tool that combines AI, DVF data, and Leboncoin’s private listings. The result is a customizable, data-backed pricing report agents can use to win listings.

The announcement of new agent-facing tools comes hot on the heels of a raft of long overdue updates for Leboncoin's users, including a map view. The company is re-focusing resources on its real estate assets and looking to take on AVIV Group-owned vertical SeLoger.