Openn Negotiation Doubles its Property Sales in Just Nine Months

April 21, 2021
Share this Post: 

Openn Negotiation, an Australian property auction and sales platform, has just announced a major win for the company. Nine months ago, the company announced it had hit $1 billion in property sales since its launch in 2017. Since then, not even a year later, the company has doubled that. 

Peter Gibbons, Managing Director of Openn Negotiation, explained:

“To put that into perspective, it took Openn just over 3 years to reach the first billion of property value sold through the platform. So the rate of growth we’re seeing is extraordinary.”

Openn has high hopes for 2021. This milestone is just the beginning of what is shaping out to be a landmark year for the company. 

Gibbons commented: 

“We’re only a few months into 2021 and we’ve experienced some really exciting wins – in March we were named in the 2021 REACH Australia class and we’ve had two consecutive record months of property uploads.”

The company’s secret? Gibbons says it’s transparency. As the market in Australia grows, demand for a more transparent service is key to winning the trust of consumers. Openn is doing just that and the results speak for themselves. 

“There’s properties being sold privately in a few days ‘above expectation’, but without competition, they may still not have reached the maximum value possible.

“This is why Openn is seeing so much growth. Agents are recognizing Openn enables the buyer who will pay the most for the property to secure it, which is of benefit to both the seller and the buyer, and of course the agent.”

Putting an emphasis on giving the same quality of service to everyone involved in a real estate transaction does nothing but boost the company’s credibility. Gibbons said:

“If you can deliver a positive experience to buyers who miss out, you’ve got a much greater chance of winning their listing if they have something to sell.”

Openn Negotiation launched in April of 2017. The platform offers a way for agents across Australia and New Zealand to facilitate property transactions in a transparent way. Openn offers innovative services that digitize the sales process that gather in-depth data on the market and offer a more efficient way to buy and sell real estate.

April 21, 2021
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Copy Of Product Update 2025 1
Product and Services Roundup: Zoopla, Rightmove, Jitty, CaixaBank, KE Holdings

This week's Product Roundup starts in the United Kingdom, where the two biggest portals have both added useful data to...

Read More
People Roundup 1
People Roundup: Adevinta, Zillow, Redfin, Kleinanzeigen, PropertyGuru, Property Finder, REA India

Our first People Roundup of the year starts on a sombre note with multiple layoffs in the United States...  ...

Read More
Homepage Homogenisation Hero Image 2
Will Real Estate AI Search Be Another Victim of Homepage Homogenisation?

Remember plain blue text links? Real estate portal homepages used to be full of them. They led to useful things...

Read More
Ten Questions With Dwelly 3
Ten Questions with Dan Lifshits, Co-Founder & COO of Dwelly

The eventual rise of the tech-enabled real estate agency has become an increasingly inevitable topic of conversation since Artificial Intelligence...

Read More

Editor's Pick