Losses Widen for China's Biggest Real Estate Marketplace Company Beike in Q2 Despite Guidance Beat

August 23, 2022
Share this Post: 

The leading Chinese real estate brokerage and portal company KE Holdings (aka Beike) has announced its results for the three months ended June 30th 2022. Highlights of a quarter in which the company beat both street consensus and the upper end of its own guidance included:

  • GTV (gross transaction volume) of $95.5 billion, down 48% year-on-year.
  • Net revenues of $2.1 billion, down 43% year-on-year.
  • Net loss widened to $279 million for the quarter.

KE Holdings is the largest specialist real estate portal operating company in the world by gross transaction volume and revenue. The firm also operates one of the leading brokerages in the country (Lianjia) and has been allocating increasing resources towards its furnishings business over the last 18 months.

Despite beating consensus for the quarter, the losses of the country's largest real estate brokerage and marketplace reflect the ongoing instability of the Chinese housing market. The Chinese government's Covid-zero policy is exacerbating a situation which has seen the country's largest developer, Evergrande almost default on its debts and millions of investors lose deposits on new build apartments.

We recently spoke to Chinese RE portal expert Brett Hartley-Wilson to find out more about the market. Watch the full interview below

As the market suffers, the number of agents and stores on Beike's books has dropped markedly over the last few quarters. The number of monthly active users did see a rebound to an average 43 million per month.

Despite the dismal current macro-economic environment, the company managed to use its cash reserves to cut costs as well as enact what it called "corporate-to-corporate cooperation with selected developers" to offer commission-in-advance programs. The strategy is essentially making developers more dependant on Beike as it becomes "both promoter and benefactor of the rising brokerage concentration for new home transactions".

Beike is forecasting a return to profitability in the second half of the year and there are already signs that the situation is easing according to CEO, Stanley Yongdong Peng:

"In the second quarter of 2022, promising changes began to take place in China’s real estate market. The existing home market, in particular, benefited from the easing on home purchase restrictions and effective pandemic prevention and control measures."

As China's largest brokerage and real estate marketplace with $1.8 in cash and equivalents on hand, Beike is well placed to weather the storm as it doubles down on its furnishings and virtual reality businesses.

August 23, 2022
Since March 2020 Edmund's job has been to read about, write about, collect data on, analyse and generally know about real estate marketplaces and the companies that run them. Before that he worked at the aggregator Mitula Group (which became Lifull Connect) for five years.

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Jpmorgzedited
JP Morgan Global Online Classifieds Report 2024: Key Highlights Include REA, Scout24 and Rightmove

JP Morgan released its Global Online Classifieds report in November 2024, with marketplace giants REA Group and Scout24 SE both...

Read More
News Roundup 13Dec 1
News Roundup: LeBonCoin, Scout24, Dubizzle, Emlakjet, SearchSmartly

As the year draws to its inevitable close and holiday spirit takes over, a slow news cycle means we are...

Read More
All Uk Portals London 2
UK Roundup: Rightmove, Zoopla and OnTheMarket All Make Announcements

In the United Kingdom, Rightmove and Zoopla have both announced advertising campaigns while OnTheMarket has released its annual review for...

Read More
Zoopla Header 1 3
"AI is a Game-Changer, and We're Obsessed", says Zoopla COO Rich Hayes

In the final part of Online Marketplaces' exclusive interview with Zoopla CEO Charlie Bryant and COO Rich Hayes, we zoom...

Read More

Editor's Pick