Instahome Launches to Optimize the Rental Sector in Malaysia

October 27, 2020

There’s a new rental platform for the Malaysian market that was started by the CEO and Co-Founder and a former Chief of Staff of Catcha Group. Instahome was created to answer the problems surrounding the frustrating and outdated rental process in the Malaysian market. 

Started by Patrick Grove and Eric Tan, who will be the company’s investor and CEO, respectfully, will work to cut out fake and misleading listings, enhance images of listing and streamline the entire listing to rented process. 

Tan explained:

"As a team of frustrated renters, we asked ourselves ‘What is the dream renting experience?’ and we realized that the world of renting has not caught up with the times.

"On Instahome, we personally visit and check all of our homes before listing them on our platform - no more filtering through hundreds of fake, inaccurate, and poor-quality listings." 

Instahome will feature:

  • 3D virtual tours
  • HD images
  • Online rental process
  • Online viewings booking 
  • Rental payment capabilities
  • Loyalty rewards

Instahome is aimed at students, professionals, and families, competing against other big names in the industry including PropertyGuru and iProperty. 

A spokesperson for the startup touched upon the big goals Instahome has for the future:

"We are aiming to hit 450 transactions per month by the end of the first year. We are launching in Klang Valley now as this is where our solution is best to solve. Once we are established, we do plan to expand to other states in Malaysia, such as Johor Bahru and Penang.”

October 27, 2020
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

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