Ayenda Rooms launches streamline hotel booking app for Colombia

Ayenda Rooms' new app is looking to find affordable living in Colombia. The hospitality startup had recently launched a platform to streamline the booking process while also providing extra bonuses for travelers who book through them.

Based on recent Ayenda data, approximately 91 percent of website visits this year came from mobile devices. On the other hand, only 12 percent derived from desktops. As a result, this prompted the team to develop an app for users to make reservations over their smartphones.

“Today, travelers have more confidence in everything related to technology, since they are more familiar with making the purchase of all services for their trips through an app,” said Andrés Sarrazola, CEO of Ayenda Rooms, in a recent press release.

“This trend is being installed strongly in Colombia, and in the short-term, technological travelers will be motivated by the advantages offered through apps.”

At the moment, this app is only available for Android users over Google Play. 

Steadily growing, Ayenda Rooms is now active in Bogota, Medellin, Cali, Pereira, Barranquilla, as well as Bucaramanga. Within its network of independent hotels, the average cost for a room is COP$75,000 (close to US$22) per night.

Last spring, Ayenda Rooms raised US$1.2 million with investors such as SoftBank to streamline its technology. Part of this investment allegedly went towards scaling the company’s engineering team.

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