JobzMall 2.0 is the new career platform for the evolving workforce

Virtual shopping mall that links those seeking employment and organizations, JobzMall, has recently debuted the first-of-its-kind career community to further their mission.

"We've been looking forward to this launch for a very long time," said Nathan Candaner, JobzMall CEO. "We listened closely to our pioneers and built a real-life platform based on actual experiences. I believe very few HR solutions tackle that and instead offer theoretical options."

The public beta version went live in Southern California in 2018, and has seen regularly updates since - the platform has earned over 100,000 members and more than 500 companies with everything from Fortune 500 members like Microsoft to local NPOs like The Salvation Army. Furthermore, 25 universities have joined under the JobzMall banner, such as the University of Southern California and the University of California, Irvine.

"We live in an age of a rapidly shifting workforce, yet four generations are working together for the first time in modern history. We need to understand each generation's needs better," said Pembe Candaner, the human resources veteran who serves as president of JobzMall.

A major employer issue in the modern day workforce is finding talent who are both engaged and informed, and it's something JobzMall wants to bridge the gap on.

"JobzMall 2.0 is a killer educational tool. Using our platform, a job seeker today can learn about any industry quickly, and efficiently, and even discover career fields not previously considered," said Nathan Candaner. "Our goal is to educate job seekers by increasing engagement and expanding their knowledge. This is complicated because everyone is unique, as there is no one-size-fits-all."

JobzMall was created as a "virtual shopping mall," and the 2.0 update gives a visual of six buildings that act as the different branches of industry for those hiring: Companies, Startups, Nonprofits, Government, Education and Staffing. From there, each building is segmented by "floors", and creates easy access to learn more about each sector and specific company.

Furthermore, JobzMall gives users access to Video Cover Letters in their applications, which increases visibility - more than 90% of video-based applications are viewed on average.

"We believe in the mantra 'Think global, act local, and be human.' Our beta was very much geared toward Southern California. JobzMall 2.0 will go nationwide and global," said Pembe Candaner. Previously, she was at the helm of Adecco Turkey - the world's largest staffing firm - and Kariyer.net, Turkey' sleading job site. JobzMall also is part of the prestigious Swiss-based organization Global Apprenticeship Network (GAN), advocating apprenticeship programs for youth employment alongside giants such as 1Microsoft, JP Morgan Chase, IBM, Nestle, and others.

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