Shine.com platform makes major shift towards AI-based recruiting

Amardeep Vishwakarma, CTO at Shine.com, the second largest job portal in India, has recently discussed the merits of recruitment and business growth by way of further implementing AI into their methods. 

Vishwakarma is a long-time InfoEdge (Naukri) veteran who has over a decade of experience in leading recruitment platform. At Naukri, Vishwakarma built the flagship recruitment software, a news source indicated.

In his present role, which he took over in July 2018, Vishwakarma’s focus area is to streamline search for job seekers and provide a seamless experience to recruiters. He is reimagining the recruitment software to shorten the recruitment cycle significantly and use AI/ML to provide improved user experience.  

“The entire recruitment process takes almost 70 days. It’s cycle of 70 days from starting to look for the candidate to bringing him on board. What we want to do is apply machine learning to shorten this cycle,” he said.

Since he took over, Shine.com has made a concerted effort to introduce AI capabilities to move up the ladder and be known as an AI-first company. Last year in December, Gurgaon headquartered jobs portal introduced face recognition and touch ID capabilities in its mobile application. The latest features rollout was aimed at enhancing user experience on the Shine.com mobile app by facilitating seamless login. This is also an indication of Shine’s focus on user-centricity and how it wishes to be a front-runner in the recruitment space by leveraging technology as a differentiator.

Vishwakarma said, “The launch of this first-of-its-kind face and touch-based login features on our mobile app, well before any other player in the domain, further reinforces our commitment to simplify and adding value to the users’ interactions with our online platform.” He further added that Shine is also the only jobs app that is improving its hardware side as well to up the user experience.

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