Irish startup Offr looks to bring proptech to its home country

September 18, 2019
Share this Post: 

In the weekly Startup Scout series, Fora has selected the most promising startups that are coming out of the Irish markets.

For a long time, Robert Hoban was scratching his head over why the wider property sector hadn’t adopted new technologies to make the buying and selling of property easier.

With a career that spans years at real estate group Savills and UK property consultancy Allsop, Hoban has seen his fair share of ups and down in the property space but also the emergence of new technologies.

He headed up Allsop’s online auction service, Bid X1, which allows buyers to bid online on property auctions.

For Hoban, this was proof that online buying and selling had much more potential, beyond auctions, which only accounts for a small sliver of sales.

“I wanted to bring some of this (tech) to the mainstream market, the 95%, which is being managed by estate agents,” he said.

“Having consulted with a lot of estate agents and law firms, it became very clear that there was a huge appetite for something like this. Everybody is browned off with the process at the moment, nobody will praise the property sales process.”

Hoban made the decision to strike out on his own and the result is Offr, a software solution that bridges the gap between agents and buyers online.

It sits on the real estate agents’ websites and on first glance looks a lot like the customer service chatbots that many sites employ.

“It allows you access to all the services that you wanted to do with that property on your phone or desktop,” he said.

Read more here

Join us November 12-15 for the Property Portal Watch Conference Madrid 2019.

Property Portal Watch Madrid Summit 2019

September 18, 2019

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Copy Of Product Update 2025 1
Product and Services Roundup: Zoopla, Rightmove, Jitty, CaixaBank, KE Holdings

This week's Product Roundup starts in the United Kingdom, where the two biggest portals have both added useful data to...

Read More
People Roundup 1
People Roundup: Adevinta, Zillow, Redfin, Kleinanzeigen, PropertyGuru, Property Finder, REA India

Our first People Roundup of the year starts on a sombre note with multiple layoffs in the United States...  ...

Read More
Homepage Homogenisation Hero Image 2
Will Real Estate AI Search Be Another Victim of Homepage Homogenisation?

Remember plain blue text links? Real estate portal homepages used to be full of them. They led to useful things...

Read More
Ten Questions With Dwelly 3
Ten Questions with Dan Lifshits, Co-Founder & COO of Dwelly

The eventual rise of the tech-enabled real estate agency has become an increasingly inevitable topic of conversation since Artificial Intelligence...

Read More

Editor's Pick