Since Zoopla partnered with auction platform iamsold, over 100 Zoopla members have offered to sell properties through the Modern Method of Auction (MMoA) via iamsold. The British portal also announced that since the start of the partnership, MMoA sales have raised over £800,000 in capital value for agent vendors and earned £31,000 in agent fees.
Jamie Cooke, Managing Director at iamsold, said:
“There are clear benefits for Estate Agents and it can be a lifeline for vendors relying on a quick and secure transaction, which Private Treaty can’t always promise.
“Zoopla’s backing to join us in driving forward this positive change is invaluable. Not only is it expanding our network of Partner Agents and auction champions, it’s hugely contributing to the work we’re doing to change the perceptions of auction to grow its market share even more. It’s an exciting time for auction.”
The agent feedback has been outstandingly positive, with this being a new avenue for agents to diversify their client offerings and expand past the traditional business model of selling properties in the UK.
Andy Marshall, Commercial Director, Zoopla, said:
“An increasing number of agents are realizing these benefits and we’ve no doubt this will continue to grow as we head into what promises to be an exciting end to the year.”
Zoopla expects another 200 more agents to sign up in the coming months.