RedDoorz, a technology-backed, budget accommodations aggregator, is continuing to spread into Southeast Asia's online travel marketing.
The Singapore-based company has been growing in leaps and bounds, increasing its business through its presence in more than 30 cities and 500+ properties across four countries in Southeast Asia, namely Indonesia, Singapore, the Philippines, and Vietnam.
RedDoorz aims to reach 1,500 properties by 2019, eyeing a bigger piece of Southeast Asia’s growing online travel market, which Google predicts will zoom to US $76 billion by 2025.
Improving customer satisfaction among partner properties
In the Philippines, RedDoorz has expanded to more than 60 properties in Metro Manila, Metro Cebu, Davao, Pampanga, and Tagaytay since it officially began operations in mid-2018.
Partnering with local boutique hotels, inns, and other privately-owned accommodations, RedDoorz Philippines standardizes the budget hotel experience throughout its network of properties.
RedDoorz Philippines maintains a consistent management philosophy and branding among its hotels, ensuring the best quality rooms and facilities at competitive price points through its range of Basic, Plus and Premium properties. This also guarantees guests impeccable service with amenities such as fast and reliable Wi-Fi, cable TV, toiletries, bottled water, and a 24-hour front desk.
Through the RedDoorz app and website, customers gain access to flexible payment options including credit cards, DragonPay (via bank transfer and 7-Eleven outlets), and cash payment. RedDoorz also incentivizes repeat guests with the RedCash rewards system and exclusive discounts and deals through RedClub membership.
How RedDoorz helps partners
On the other end, properties who partner with RedDoorz benefit from the company’s business development and hotel management professionals and gain access to different marketing channels, increasing the potential for growth.
All properties are kept under strict quality assurance, keeping customer experience consistent regardless of the location of the property. Linens, pillows, furniture, toiletries, and other amenities are upgraded to fit the company’s standards.
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